Workshop: ITSM Paradigmology and Top Challenges in Application Management
3 May, 2010

An update on trends on both the supply and demand side of the IT Equation followed by an interactive discussion on the current challenges in Application Management.
Our speaker, Mark Smalley, also known as the globetrotting IT Paradimologist, will provide an update on the trends in IT Service Management in general and focusing on Application Management in particular, including Application Portfolio Management, the often troublesome relationship between Business and IT, and referencing the process frameworks ASL and BiSL. There will be a lot of interaction from the participants sharing their views, thoughts and experience. A view of the top three challenges in ITSM will be concluded at the end of the event.
To register, please click the Registration button below to reserve the seat. Seats are limited and will be allocated on a first-come-first-serve basis. For non-members, please bank in the admission fee to itSMF Hong Kong Chapter Limited, HSBC Account No. : 400-181566-001. After making the transfer, please put your name, email address and phone number on the Bank's receipt and fax it back us at (852) 3695-0300 on or before April 23. You will be contacted when your registration is confirmed. Should you have further enquiries, please forward them to info@itsmf.org.hk.
Event Details:
| Date : |
3 May, 2010 (Monday)
|
| Time: |
1900 - 2115 (Registration starts at 1830. Light refreshment will be provided.) |
| Venue: |
Hong Kong Housing Society
Staff Recreation Club
3/F Dragon Centre
23 Wun Sha Street,
Tai Hang, HK.
Map Here
|
| Charges: |
Free for itSMF members
HK$ 150 for non-member
|
Agenda:
| 18:30 - 19:00 |
Registration |
| 19:00 - 19:40 |
Presentation |
| 19:40 - 20:20 |
Round Table Discussion |
| 20:20 - 20:30 |
Break |
| 20:30 - 21:00 |
Sharing session |
| 21:00 - 21:15 |
Workshop Wrap-up |
Speakers' profiles
Mark Smalley
IT Paradigmologist
Mark started off in 1978 as a application developer and gradually moved up the IT-ladder, increasingly specializing in application management. He fulfilled various management roles in operations and product development and then chose to focus on consultancy work and is currently regarded as a thought leader in the field of application management.
Current roles
- Consultant and trainer at Capgemini in the Netherlands with more than 30 years experience in IT service delivery, sales and marketing.
- Author and regular speaker at international conferences; for details see http://nl.linkedin.com/in/marksmalley
- Director of International Affairs at the ASL BiSL Foundation, responsible for worldwide promotion of the ASL and BiSL Frameworks.
- Member of the EXIN Professionals Group, contributing to ASL & BiSL exams.
- Lecturer at Rotterdam University, Solvay Business School (Belgium), IT Outsourcing College at Hangzhou University (China).
Specialties: IT Management, in particular the organization of Application Management and Business Information Management ASL, the Application Services Library BiSL, the Business Information Services Library.
Note on ASL & BiSL:
Both ASL (Application Services Library) and BiSL (Business Information Services Library) consists of a model and a theoretical framework, described in books and publications plus a wide collection of so called ‘best practices'. The frameworks can be compared to ITIL but address different domains:
- ASL focuses on application development and application management, two of the many areas that ITIL (V3) addresses. From an ITIL point of view, ASL gives alternative and additional, more detailed guidance for these areas
- BiSL focuses on demand management and information management from a business perspective, not an IT Service Providers perspective, and is therefore complementary to ITIL, that just offers guidance IT Service Providers
The Application Services Library (ASL) give strategic, managerial and operational guidance to the IT Service Providers, describing management, maintenance and renewal of applications, resulting in:
- better service concerning applications and their delivery according to Service level Agreements;
- less disturbances by acting proactively instead of reactively;
- applications that remain adapted to the demands and wishes of the customer.
The Business Information Services Library (BiSL), on the other hand, give strategic, managerial and operational guidance to the business, the IT Service Consumers, describing demand management and information management in order to manage the information provisioning from a user's and business perspective. BiSL processes are situated between the business processes and IT. By using BiSL, organizations get:
- information that contributes more to the business processes;
- end users who are more comfortable with the information systems;
- IT suppliers under control;
- good price-quality ratio of the information provisioning;
- ability to anticipate change in the user organization, the business process and the environment of the organization.
More information: http://www.aslbislfoundation.org/
|
|